Simplify with Color: Transforming Visual Communication


The use of color helps to simplify in two ways:

Firstly, with a single color, I can evoke sensations or emotions.

The use of a specific color can convey multiple meanings and evoke sensations for someone observing a scene.

Secondly, by removing color.
Removing color from an image can completely change its meaning. Think about how interesting that is! I remove color and add meaning...

These are just a few of the many things you can learn in the first Membership which teaches Visual Thinking through metaphors without resorting to clichés.


Thank you,

Dario Paniagua
Visual Thinking Coach

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Disrupting Clich├ę Icons: Unleash Creativity in Visual Thinking

I'd like to share a couple of tips for avoiding clichés by incorporating disruption:


In this metaphor, there are three disruptions you can utilize when drawing cliché icons:


  1. Blend your clichè with something else and explore the inside: What elements can you incorporate?

  2. Place objects out of context: Think of something unexpected or impossible. For instance, what would a person be doing inside a pill?

  3. Experiment with disproportionate sizes (such as significantly larger or smaller elements, like the tiny person).

If you're interested in mastering Visual Thinking through metaphors without resorting to clichés, you can enroll for a limited time on my website.


Thank you,

Dario Paniagua Visual
Thinkers Coach

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Using Negative Space for Powerful Visual Stories

Using negative space isn't just a clever way to play with shapes; it's a fantastic opportunity to tell a story.

Always keep in mind, it's not just about being creative or drawing well. It's about crafting messages that truly resonate with your audience.


A great message won't be noticed unless you capture attention with your visual thinking.


Let me share three tips to help you achieve this:


  1. Create disruption.

  2. Use that disruption to craft a compelling narrative.

  3. Intentionally leave gaps that prompt your audience to fill in the blanks.

Why is the woman breaking the glass? Why did the shattered mirror create a speech bubble? What message does this scene convey?


When your audience starts asking these questions, you've already sparked engagement and, whether clear or not, you're getting a message across.



If you're interested in mastering Visual Thinking through metaphors, without resorting to clichés, you can enroll in my...

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The Misconception of Complexity: Finding True Value


There is a false belief that complexity equals value.

We often fall into the trap of thinking that if something sounds or appears complicated, it must possess more value or seriousness.

This misconception can lead us to prioritize the wrong aspects of the message we are trying to communicate or present.

But what exactly characterizes something as complicated?

When we break it down, we identify two key variables:


*Difficulty to Understand**:

Complex topics or processes are often challenging to grasp, requiring significant effort and specialized knowledge by your audience.


**Volume of Information**:

Usually, complexity comes with an overwhelming amount of information. It's the large quantity that can make something seem more valuable, even if it's not necessarily more difficult to understand.

The critical insight here is that quantity often weighs more than difficulty in our perception of complexity.

This means that we might be overvaluing detailed or information-heavy...

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Icons and Metaphors: Simplifying Information Effectively

icons visualmetaphors May 30, 2024

I continue to share brief content from the Metaphors Membership since enrollment closes today.


In this brief video, we discuss the differences between icons and metaphors and how both can help simplify information.


Icons helps us avoid language barriers. Icons don't get lost in details. They wouldn't work.


They communicate quickly with little.


Few lines, few elements, only the necessary ones to understand what they mean.


The last tool for simplifying is metaphors.


Visual Metaphors help to say more with a single image.


Metaphors are containers of disruptive meaning.


Last reminder: enrollment for the Visual Metaphors Membership at closes tonight at 11:59 PM CET TIME.


Don't miss out on your final opportunity to join our community and elevate your visual storytelling skills.


Thank you

Dario Paniagua
Visual Thinkers Coach

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Transforming Clich├ęs: Adding Impact Through Storytelling

Many are still signing up for the Membership to learn Visual Thinking through Metaphors without resorting to clichés.


And when I say "no clichés," I don't mean you can't draw them.


Sure, we can draw them, but the trick is to transform them to make them impactful, so they don't just fade into the background.


Take a look at this scene: a pirate with all the classic clichés - the eyepatch, the parrot, even a speech bubble.


But what saves this image is a little twist and a story.


The twist? The eyepatch also works as a speech bubble, creating an interaction between all these clichés that triggers a story in the audience's mind.


What's the pirate thinking?


What's the parrot saying?


Why is the parrot speaking through the eyepatch?


Can you think about any of these answers?


When the audience engages with our visual stories like this, that's when we're truly crafting effective visual...

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Unlocking Creativity: Exploring New Perspectives on Clich├ęs

 It's important that we seek new approaches for turning a basic cliché into attention-grabbing metaphors.


Even if we think we've exhausted all possibilities, shifting our perspective can spark new ideas.


Try sketching your cliché from an angle you haven't explored before.


What does it look like from above?


How about from below?


Or what if you draw just a part of it?


As you explore these new angles, you also open up the possibility of making other connections that you didn't see before.


For instance, drawing the cliché from above inspired the creation of a mortarboard hat.


Don't get discouraged by the idea that you don't know what you're communicating. People will always find meaning.


Let's give it a shot!


Think about what short phrase or keyword would you link to this scene?


If you're interested in mastering Visual Thinking through metaphors without resorting to clichés, you...

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